Let me sum this up:
- The captain (codename Leadership) is a business man and hobby pilot.
- The copilot (codename Hope) is unknown/ unnamed as of now.
- Codename Generosity will be the candidate who donated most money to charity
- Codename Prosperity will be the candidate who becomes the most successful customer of the above captain’s business.
“Subtle.”
They spend 2 weeks picking candidates, train them for a year, pick the best two (I presume?), then rent a trip from SpaceX for a multi-day journey.
A lot of yet unspecified details here. But commercially seen, this is the most brilliant advertisement that four rich guys could come up with.