# New NIN + ARG-y stuff

**URL:** <https://forums.atlas-65.com/t/new-nin-arg-y-stuff/1356>\
**Category:** Archive\
**Created:** [July 18, 2017, 5:06pm UTC](https://forums.atlas-65.com/t/new-nin-arg-y-stuff/1356 "2017-07-18T17:06:03Z")\
**Posts on this page:** 3\
**Page:** 1

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**Author:** ![alonemusic](https://sea1.discourse-cdn.com/flex019/user_avatar/forums.atlas-65.com/alonemusic/32/1172_2.png) [@alonemusic](https://forums.atlas-65.com/u/alonemusic)\
**Post date:** [July 18, 2017, 5:06pm UTC](https://forums.atlas-65.com/t/new-nin-arg-y-stuff/1356/1 "2017-07-18T17:06:03Z")

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So years (like 10 years) ago I followed the Year Zero ARG by Nine Inch Nails… I don’t wanna say it was one of the first, but it was a pretty big thing, with all sorts of fun events… But it looks like they/Trent is up to something again following this tweet and image:

> <https://twitter.com/nineinchnails/status/886981398602502144/photo/1>

There are also a few similarities with this and Waking Titan, but as far as saying they are linked? meh, I wouldn’t know where to start, but its pretty neat none the less with talk of simulations and subroutines…

[![](https://us1.discourse-cdn.com/flex019/uploads/etarc/original/3X/2/b/2bd53b299db1b29d3b8d5f97c70b85e8a7fa3252.jpeg "Nine Inch Nails - THIS ISN'T THE PLACE") ](https://www.youtube.com/watch?v=_g8nAqDu3gI)

Oh and the first video used footage of Jeff Minters Polybius which is toats rad:

[![](https://us1.discourse-cdn.com/flex019/uploads/etarc/original/3X/b/b/bb17045f9865d7c6623eaf042327c201a0dc34b8.jpeg "Nine Inch Nails – LESS THAN") ](https://www.youtube.com/watch?v=gDV-dOvqKzQ)

Some possible ARG talk over on a NIN forum I frequent : [Add Violence Back Cover...ARG?](http://www.echoingthesound.org/community/threads/4539-Add-Violence-Back-Cover-ARG)

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**Author:** ![toddumptious](https://sea1.discourse-cdn.com/flex019/user_avatar/forums.atlas-65.com/toddumptious/32/58816_2.png) [@toddumptious](https://forums.atlas-65.com/u/toddumptious)\
**Post date:** [July 18, 2017, 6:32pm UTC](https://forums.atlas-65.com/t/new-nin-arg-y-stuff/1356/2 "2017-07-18T18:32:28Z")

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My first ARG was ilovebees for Halo 2 which predates it but I’m pretty sure even that’s not the very first ARG. Late 90’s I think may have been when the first few kicked about, hell they could even predate the internet era… I keep meaning to visit an ARG history page or wiki or something but then forget to.

Thanks for sharing this, had no idea this was happening 😃

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**Author:** ![DevilinPixy](https://sea1.discourse-cdn.com/flex019/user_avatar/forums.atlas-65.com/devilinpixy/32/74073_2.png) [@DevilinPixy](https://forums.atlas-65.com/u/DevilinPixy)\
**Post date:** [July 18, 2017, 8:01pm UTC](https://forums.atlas-65.com/t/new-nin-arg-y-stuff/1356/3 "2017-07-18T20:01:59Z")

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I’d say late 90s is indeed correct, with ‘The Beast’ in 2001, to market the movie A.I. and games based on it, being one of the first big ARGs akin to the ARGs we are familiar with nowadays. More info about the history of ARGs can be found here:

> **[History of alternate reality games](https://en.wikipedia.org/wiki/History_of_alternate_reality_games)**
>
> Alternate reality games are a modern genre of gaming often consisting of an interactive, networked narrative that uses the real world as a platform and employs transmedia storytelling to deliver a story that may be altered by players' ideas or actions. Most of these games are either independently run or used as a viral marketing campaign by a company or brand.
> Due to factors like "the curtain", attempts to begin games with "stealth launches" that fulfill the TINAG (This Is Not a Game) aesthetic,...

An interesting talk by Sean Steward, who worked on ‘The Beast’:

[![](https://us1.discourse-cdn.com/flex019/uploads/etarc/original/3X/5/d/5db3c2057eabbc67c082c898490828468cd96878.jpeg "“Storytelling and Creative Technologies” Sean Stewart at the Carson Conversations Forum") ](https://www.youtube.com/watch?v=rfmlqor55Zg)
